About Us

Lilac Cake

With over 15 years of combined professional experience, and having previously worked together at a number of London's leading cake companies, producing cakes and cupcakes for the food halls of London's most iconic department stores, Claire and Joelle design some of the most beautiful and delicious cakes and baked treats in the UK.

With a background in professional baking, Joelle started her cake business in 2019 from her home in West London. She quickly garnered a large online following due to her eye-catching cakes and unique postal treats, which resulted in her quickly her outgrowing her home kitchen.

Claire joined the business in 2021, bringing a wealth of experience, having had her creations grace celebrations at a number of iconic London venues, including the Shard, the Goring and the Savoy, as well as being one of the select few cake artists favoured to create extravagant wedding cakes across the United Arab Emirates.

Now, working from their own production unit in North West London, Claire and Joelle can create the perfect cake for your celebration, whether you're having a small intimate event or an opulent wedding.

Having had the opportunity of working with some of the world's leading event planners, we have created cakes which have been the centrepiece for events at a number of exclusive locations, from London's Natural History Museum, to Blenheim Palace in Oxfordshire, Yorkshire's Castle Howard, as well as a number of private royal residences in both the UK and Middle East.

You can order our brownies and blondies online for postal delivery across the UK, or contact us using the link below to enquire about your celebration cake.

We aim to reply to enquiries within 24 hours.